Our mobility will change: as cities run out of space and suffer from pollution, electrified micro-mobility will increasingly cover short trips.1 This not only extents to urban air mobility, which sees autonomous drones being used.2 Better mobility services will also play a big part. One example for this trend are digital assistants, which will optimize selection and booking of traffic means.3 Electric transportation will also play a central role in achieving sustainable logistics by adopting electric vehicles for last-mile deliveries. The biggest roadblock for this development is the current lack of access to efficient charging. This underlines the need for different charging technologies.4 An alternative fueling infrastructure is equally needed to break the dependency on oil and reduce emissions.5 Transport will however not only be electric, but also autonomous – both, in public transport as well as warehouses. The advance of this autonomous era comes along with a requirement of higher safety standards.6
The defining ownership model for consumers will be “using not owning” in which people buy access rather than mobility products themselves.7 Additionally, a trend towards seamless mobility can be observed, in which travels consist of a chain of different forms of mobility within one trip. This creates a market for smart information networks coordinating different providers.8 Together with autonomy, connectivity and powertrain electrification, shared mobility will generate massive amounts of new vehicle and driver data. And this data is a huge opportunity for successful monetization.
Sources: 1 ADAC 2020 | 2 Roland Berger 2018 | 3 ADAC 2020; Roland Berger 2021 | 4 McKinsey 2020 | 5 European Commission 2021 | 6 McKinsey 2021 | 7 ADAC 2020 | 8 Rolph - Mobilität für Rheinland-Pfalz 2021